Final expense leads
Final expense leads from seniors who want the conversation.
Final expense shoppers are usually older, often on a fixed income, and deciding something they would rather settle than keep thinking about. Our campaigns reach them where they are already asking about burial and end-of-life coverage, screen for the basics your agents need, and deliver as web leads or live transfers depending on how your team sells.
Recommended format
Live transfers for telesales teams, web leads for agents who run their own dialer
The decisive questions, age, state, and whether the prospect has coverage in force, are quick to ask but costly to skip. A screened transfer puts an agent on the phone with someone who has already answered them.
Timing: Demand is steady through the year with a lift after the holidays and around Social Security payment dates. Campaigns are scoped to the states and age range you specify, and volume is confirmed per territory rather than promised nationally.
Screening questions written into the specification
These are the questions partners usually approve for final expense leads. Yours can add, remove, or reword any of them before launch.
- 1Age within the range your carriers accept
- 2State of residence and whether you are appointed there
- 3Whether the prospect currently has life or burial coverage in force
- 4Who the coverage is for: themselves, a spouse, or a parent
- 5Preferred contact time and a confirmed callback number
Who buys final expense leads
- Final expense telesales agencies with licensed agents on the phone during the day
- Independent agents building a book with carrier appointments in several states
- IMOs sourcing screened transfers for downline agents
Confirm with your counsel
- Consent language for calls and texts to older consumers
- Call recording disclosure and retention
- Carrier rules on replacement coverage questions
We follow the rules you set. Legal responsibility for the sale or the case stays with your licensed team.
Questions about final expense leads
Pricing is quoted per campaign after a short discussion of your criteria and territory.
Related
Are final expense live transfers screened for age?
Yes. The age range is written into your specification and the campaign agent confirms it before transferring. Transfers outside the range fall under the rejection rules in your agreement.
Do you run final expense campaigns in specific states?
Campaigns are scoped to the states where your agents are appointed. Tell us the list and we confirm what volume is realistic for those states before launch.
Can we get final expense web leads instead of transfers?
Yes. Web leads suit agents with a dialer and a fast callback process. Many partners run both: transfers during staffed hours and web leads for follow-up outside them.
What do final expense leads cost?
Pricing depends on the states, the age range, the delivery format, and the screening required. We quote after the campaign discussion and record the price in writing before launch.
Other insurance lead generation campaigns
Ready when you are
Tell us what you sell. We will build the campaign that brings buyers to you.
Start with a short application or a message. Either way, the first conversation is about your criteria, not a sales pitch.