Auto insurance leads
Auto insurance leads from drivers ready for a quote.
Auto insurance is bought on price and speed. A driver comparing rates wants a number now, which is why inbound calls to a staffed quote desk work so well for this product. We run auto campaigns as pay-per-call for agencies that can quote on the first call, and as web leads for agencies with a fast callback process.
Recommended format
Pay-per-call for agencies with a staffed quote desk, web leads for callback teams
The first conversation can finish the job: a quote, a comparison, and a decision. The prospect chose to call, and the agency that answers quotes first.
Timing: Demand follows renewal cycles and rate changes, so it moves through the year rather than peaking in one season. Campaign hours should match when your quote desk is staffed, including evenings if that is when your callers phone.
Screening questions written into the specification
These are the questions partners usually approve for auto insurance leads. Yours can add, remove, or reword any of them before launch.
- 1State and ZIP code of the garaging address
- 2Currently insured or not, and with whom
- 3Number of vehicles and drivers on the policy
- 4Reason for shopping: renewal, rate increase, new vehicle, or lapse
- 5Preferred contact method and time
Who buys auto insurance leads
- Independent agencies quoting several carriers with a phone team during business hours
- Captive agents who want calls from their own territory only
- Call centers quoting non-standard and standard auto across many states
Confirm with your counsel
- State rules for licensed quoting and the states your agency can write in
- Consent language for calls and texts
- Call recording disclosure
We follow the rules you set. Legal responsibility for the sale or the case stays with your licensed team.
Questions about auto insurance leads
Pricing is quoted per campaign after a short discussion of your criteria and territory.
Related
Can calls be routed only to my territory?
Yes. Routing is defined by the states or ZIP codes you serve, and callers from outside that area are not sent to your line.
Do you screen for currently insured drivers?
That is one of the usual screening questions. If your agency only wants insured drivers, or only wants uninsured ones for a non-standard program, the specification says so.
What counts as a billable auto insurance call?
A call that lasts past the duration threshold in your agreement and matches the criteria, such as the caller's state. Disputes are reviewed against the recording where one exists.
Can we start with limited hours?
Yes. Many agencies start with their core quoting hours and extend once they see the call pattern.
Other insurance lead generation campaigns
Ready when you are
Tell us what you sell. We will build the campaign that brings buyers to you.
Start with a short application or a message. Either way, the first conversation is about your criteria, not a sales pitch.